Arunachal’s tourism potential is clearly going to be its major growth engine. While the progressive world has a myriad of things to lure tourists; Arunachal has its pristine, untouched nature and its incredible indigenous culture and heritage. Village tourism also called rural tourism has great potential and needs to be tapped.
Post Covid, tourist flow to the State has increased manifolds and Arunachal Pradesh has become the most sought-after tourist destination by domestic tourists as most Indian tourists prefer to visit places within the country due to quarantine ississuesue, said deputy chief minister Chowna Mein recently. This is indeed great news for the state.
As the Covid pandemic razed the world in early 2020 and 2021, the tourism sector has become one of its biggest casualties. Be it the swanky, upscale tourist hotels and resorts to the small roadside eatery, all have felt the devastating impact of the highly infectious virus. As cities went into lockdowns, sought after destinations usually sprawling with tourists wore a deserted look. People directly and indirectly connected to the tourism industry went into shock. The tourist hotspots of Arunachal also wore a deserted look and earnings took a beating. However, as the covid pandemic is receding, the state has witnessed an uptick in tourist arrivals, a much needed boost for the local economy.
The Department of Tourism’s “Tourism for All” drive which was recently launched is a step that will boost the morale of an industry which was in disarray over the past two years and help it get back on track. Through this drive, the department is revisiting destinations & reviewing hospitality with a view to motivate and prepare stakeholders to overcome the post covid situation on reopening of tourism in Arunachal Pradesh. 
Staycations became the ‘it’ thing during the pandemic. Catchphrases such as ‘Dekho Apna Desh’ resonated with the masses and tourists began exploring places within the country. The state must work on keeping this rekindled interest burning by working on being tourist friendly and smart use of social media platforms to keep the buzz alive.

---

Kenter Joya Riba

(Managing Editor)
      She is a graduate in Science with post graduation in Sociology from University of Pune. She has been in the media industry for nearly a decade. Before turning to print business, she has been associated with radio and television.
Email: kenterjoyaz@easternsentinel.in / editoreasternsentinel@gmail.com
Phone: 0360-2212313

<< Back to News List