The biggest show of the world’s biggest democracy is ready to be staged and countdown has started with the announcement of dates by the Election Commission of India. The participants will now be toiling hard by rehearsing intensely to weed out the last minute glitches. It is indeed a sacred moment for the nation as an unfaltering democracy, to re-imagine and re-discover itself.
It will be a futile effort to congregate words and phrases to portray the massiveness of the 2019 edition of the general elections, and thus judicious to take help of figures. About 900 million or 90 crorepeople, which is almost triple of the entire population of United States have been registered as voters and this includes 1.5 crore new voters in the age group of 18 to 19.The overall electorate is 84.3 million more than the number of people recognised as voters during 2014 Lok Sabha elections. Similarly, number of polling stations will go up to 10.35 lakh as compared to nearly 9.28 lakh set up during 2014 polls and nearly 39.6 lakh electronic voting machines and 17.4 lakh voter verifiable paper trail machines would be used in these polling stations this time. Also, in terms of expenditure, it is going to be the costliest elections in the world so far. This time the polling exercise will cost a mind-boggling Rs 50,000 crore ($7 billion), significantly more than $6.5 billion spent during the U.S. presidential and congressional contests in 2016. Social media spending is also likely to be dramatically higher, touching nearly Rs 5,000 crore from Rs 250 crore in 2014.
The above social media spending figures have amplified the fact these platforms have now become inseparable parts of the entire socio-democratic fabric of the country. Their sheer penetrating power among the populace has prompted the ECI to earmark certain model code of conduct for them. For the first time, all candidates will be asked to give details of their social media accounts while filing their nomination papers. The political parties too, would now have to include all expenditure on campaigning ads on social media in their election expenditure account.
From voter-verifiable paper audit trail machines and new vigilant citizen app to an eagle eye on social media campaigning, if we analyse the changing and evolving roles of the ECI over the years, we find that it had never deviated from its fundamental objective –to ensure free, fair and participative polls at any cost.
It is largely because of the tutelage of ECI we have thrived and marched as world’s biggest democracy over the decades. And it will be with unflinching confidence in this guardian’s abilities, the electorate will deliver the mandate.